Nissan India announces its sales performance for January 2022. The carmaker sold a total of 4,250 vehicles for the given period, with year-over-year growth of 5.7 per cent. The sales figure for January 2021 stood at 4,021 units. In terms of international business, Nissan is showing some significant improvement. Nissan India posted an export figure of 1,224 units. The Japanese carmaker has added a new market under its belt. The lists include the likes of Nepal, Bhutan, Bangladesh, Sri Lanka, Brunei, Uganda, Kenya, Seychelles, Mozambique, Zambia, Mauritius, Tanzania, and Malawi. This perfectly resonates with the tag “Make in India, Made for the World”. Nissan also reiterated the issues of shortage in the supply of semiconductor chips.
Nissan Magnite Spearheading The Sales
Ever since Magnite entered the Indian automotive scene, Nissan India’s sales graph is going all positive. Magnite has been instrumental in reviving the Nissan brand in the country. Given the aggressive price tag and a long list of features, Magnite is a perfect fit for Indians. With multiple powertrain options, Nissan is able to pitch the product to a wide range of audiences. Nissan also claims Magnite as being the lowest-in-class maintenance cost at just 30 paise/km (for 50,000 km).
Alongside all this, Nissan is providing a host of customer-centric initiatives to ensure a seamless customer experience. This includes a warranty of 2 years (50,000kms) with an option to extend for up to 5 years (100,000 km) at a nominal cost. Online services like Nissan Service Cost Calculator, accessible via Nissan Service Hub or Nissan Connect, help in bringing utmost transparency. On top of this, Nissan India is also providing 24*7 roadside assistance to the customers in need within 90 minutes in city limits, the service is available in over 1500+ cities. Given the Covid situation, Nissan recently launched the ‘Convenience of Doorstep Service’ and ‘Pick-up & Drop-off’ services. This will help in mitigating the risk of infection and minimize disruptions in the schedule of customers.
Also Read: India-built Nissan Magnite exported to 15 Global Markets.
