Maruti Suzuki India has hit a milestone with its popular sedan, the Dzire, bagging 30,000 bookings in less than a month. This achievement underscores the strong demand and loyalty the model continues to enjoy among Indian consumers.
Overwhelming Response
The overwhelming response comes on the heels of the launch of the updated Dzire model. The new Dzire, launched in November 2024, features a refreshed design, enhanced safety features, and improved fuel efficiency, making it a compelling choice for buyers in the compact sedan segment.
Key Features Driving Demand
The new Dzire is equipped with a 1.2-litre Dualjet petrol engine, delivering 90 PS of power and 113 Nm of torque. It comes with two transmission options: a 5-speed manual and an AMT. The model boasts a fuel efficiency of 23.26 km/l for the manual variant and 24.12 km/l for the AMT variant, making it one of the most fuel-efficient sedans in its class.
Inside, the Dzire offers a spacious cabin with a new 7-inch SmartPlay Studio infotainment system, featuring Apple CarPlay and Android Auto. The sedan also includes features like cruise control, LED projector headlamps, dual airbags, ABS with EBD, and rear parking sensors, ensuring a safe and comfortable driving experience.
Competitive Edge
Maruti Suzuki’s extensive dealership network and strong brand reputation have significantly contributed to the Dzire’s success. The compact sedan segment remains highly competitive, with the Dzire facing rivals like the Honda Amaze, Hyundai Aura, and Tata Tigor. However, the Dzire’s blend of style, efficiency, and affordability continues to make it a preferred choice. Also, not to mention, the sedan bagged a 5-star safety rating which makes it the only car in the segment to do so.
Customer Testimonials
Early customers have praised the Dzire for its refined engine, smooth transmission, and premium interiors. Many have also highlighted the sedan’s impressive fuel efficiency and advanced safety features as key reasons for their purchase.
Also Read: Maruti Suzuki Dzire scores 5-Star Global NCAP crash test