Honda 2Wheelers India has announced the launch of a new virtual Showroom for premium motorcycles. The brand boasts that the Honda Virtual Showroom is the first of its kind in the Indian Premium Motorcycle Category. The digital sales platform will ensure the safety and convenience of customers and offer in-depth information on Honda’s BigWing product portfolio. Customers can also get product demonstrations in 360-degree view and get virtual chat support. Furthermore, the brand also offers seamless features such as online documentation and direct-to-home delivery of the product.
Joy of Buying
Under Honda’s philosophy ‘Joy of Buying’, the Japanese brand strengthens the Honda BigWing through the new Virtual Showroom. The digital interface also strengthens safety & contactless engagement with the customer. The Honda BigWing Virtual Showroom will allow the customer to experience the BigWing motorcycle line-up, riding gear and accessories. Currently, Honda is offering only the H’ness CB350 in all its avatars on the Virtual platform. But the brand will soon update the Virtual Showroom with other Honda BigWing motorcycles.
Immersive Digital Experience
The Honda Virtual Showroom, based on the customer’s location, offers the preferred dealership location. The platform also provides other choice preferences to customize the two-wheeler. With the BigWing network integration, the platform will offer ease of bookings, and customers can also purchase apparel & merchandise. This also includes a range of helmets, jackets and other protective gear. Also, the brand offers the CB Corner, which offers a glimpse of Honda’s iconic CB legacy. The showroom also includes an exclusive ‘MotoGP Wall’ displaying Honda’s achievement milestones over the years.
In Other News
Honda, in the European market, has introduced the MY22 Honda CB500X. The adventure motorcycle comes with new refinements to the engine and uprated mechanicals. The brand now offers a new suspension system and fuel injection system. The bike also comes with an improved and lighter radiator and a new colour theme for 2022. The bike now comes with a new Pearl Organic Green colour. The motorcycle is likely to arrive soon in the Indian market as well.
Also Read: Honda 2Wheelers sold 4,30,683 units in August 2021