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Tesla for India, booking order configurator to go live in January 2021

Written by Nizam Shaikh

Tesla Inc. Founder & CEO Elon Musk has confirmed that the electric mobility company will foray into the Indian market in 2021. Regular readers would know that Elon Musk replied to a Tweet, ‘Tesla for India’ printed on a T-Shirt, with ‘Next year for sure’ hinting that the brand is getting ready to launch its state-of-the-art products in the Indian market. Now, on another Tweet on the social media platform, the brand chief has replied that they plan to introduce an Order Configurator as soon as January 2021 for the Indian market. 

As of now, there are no confirmed reports of which electric cars the brand plans to enter the Indian market but earlier rumours suggested that Tesla will bring the Model 3 for its debut in India. When the configurator goes live, Tesla aficionados will be able to configure and book their vehicle of choice in India. In the global market, Tesla sells the Model S, Model 3, Model X and the Model Y. 

Looking at the vehicle trends in India, where everyone just loves SUVs, Tesla could also bring the Cybertruck, a geometrical and futuristic SUV with a 100% electric powertrain available in three configurations – Rear Wheel Drive, All-Wheel Drive Dual Motor and All Wheel Drive Tri-Motor available for order in the international market. The Cybertruck in India is likely to compete with the Mercedes-Benz EQC that has been launched recently. 

Recently, reports suggested that the brand also plans to set up a research and innovation unit in Bengaluru, India and the principal secretary of Karnataka’s commerce and industries department, offered the American brand all the support required to set up the research and development centre as well as the electric vehicle (EV) manufacturing unit in the southern state. This move will be in-line with the Government of India’s focus on increasing the use and manufacturing of electric vehicles. The Govt. also plans to improve the electric ecosystem across the country to encourage more manufacturers to enter the electric mobility space.