Ather Energy recently made a big move. It rolled out its largest-ever corporate outreach program. This aims to promote e-mobility in India and spread awareness about EVs in the market. This is a month-long program targeted to employees from 2500+ organisations. Under this, Ather is offering benefits worth INR 16,259 in total for the corporate employees to bring home an Ather scooter.
What Are the Offers Under This Program?
As a part of this, Ather is also introducing a host of ‘never heard before’ offers for corporate employees. The key highlights include a corporate discount worth INR 4000, an exchange bonus worth INR 4000, and tax savings on loans taken to buy an Ather. In addition to all of this, Ather is also offering a complimentary 2-year extended battery warranty. This is over and above the manufacturer’s warranty of 3 years worth INR 8,259. But this is only for the 450X. Ather mentioned that these offers are valid till 28th of February 2023. Ather Energy also has plans to install complimentary charging infrastructure at workplaces.
Push For Electric Mobility More Than Ever
In the past few months, the government and corporations are introducing several initiatives to move towards green mobility. The focus is now on sustainable energy and achieving net zero by 2070.
Ather Energy currently has a wide retail sales network across the country. It has a presence in 80 cities with over 100 Experience Centres. Furthermore, the company is now looking at a solid expansion roadmap covering tier 1,2 and 3 cities in India. This will increase its retail footprint to 150 centres in 100 cities by March 2023.
Ather Energy also has one of the largest fast-charging networks for two-wheelers in India. To date, it has installed over 900 Ather Grids across the country. Ather Energy is doing pretty well in terms of sales volume as well. It had a great start to this year, as it registered its best-ever monthly sales delivering 12,419 units in January 2023.
Also Read: Ather scooters were ridden over 389 million kms in 2022.
