Triumph is increasingly expanding its reach in the Indian market. The Iconic British premium motorcycle brand has now added an exclusive dealership in New Delhi. This dealership has come up in partnership with Dehradun Automotors Private Limited. The aim is to offer the complete portfolio of Triumph Motorcycles along with after-sales, service, apparel and accessories. With the addition of new dealership stores, Triumph is increasingly expanding its reach. This will help in adding more customers thus boosting its sales significantly.
The dealership named, One Triumph, New Delhi gets a total area of 3,500 square feet. The store also offers a niche customer lounge. This allows customers to experience Triumph hospitality along with the wide range of products. The British marquee brand has come up with a facility in New Delhi to cater to customers from New Delhi, NOIDA and neighbouring areas. Earlier they had to travel to Gurugram to experience and buy their favourite machines.
The facility will house the entire range of Triumph motorcycles – Modern Classics, Adventures, Roadsters and the Rockets, and One Triumph. Alongside this, the facility in New Delhi will also offer a host of accessories, merchandise, and apparel suited to each category of motorcycle. This addition of new dealerships speaks of Triumph’s commitment to catering to customers.
Triumph mentioned, that the dealership is divided into different experiential zones. This includes a consultation lounge; a build-your-own-bike zone for customers who want to customise their machines. This platform is perfect for reflecting their personality and individuality. There’s also an official merchandise zone showcasing official Triumph lifestyle clothing and riding gear. The dealership facility’s central and strategic location will provide maximum convenience to visitors and customers.
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