In recent years, India has witnessed substantial growth in electric vehicle (EV) sales. This includes both two-wheelers (2W), three-wheelers (3W), and four-wheelers (4W) used for commercial and private purposes. Leading the EV revolution in the 4W segment is the Tata Nexon EV. This has emerged as the most popular choice since its launch in January 2020. With sales recently surpassing the 50,000 mark in just three years, Tata Motors proudly celebrates the #Nexon50Community.
The success of the Nexon EV has played a significant role in transforming the perception of EVs in India. Previously, EVs were often considered small and undesirable. But the Nexon EV has changed this perception. With a real-world range of 150 to 300 km on a single charge, the Nexon EV is a practical daily-driveable vehicle. Its familiar design, borrowed from the internal combustion engine (ICE) version of the Nexon, has made the transition to electric mobility much smoother for customers.
Tata Motors has made great strides in expanding the Nexon EV lineup over time. They introduced the Nexon EV Max, equipped with a larger 40.5 kWh battery and a real-world range of approximately 300 km. Additionally, a more affordable base trim of the Nexon EV Max has been introduced. Thus, making electric vehicles accessible to a wider audience. Tata Motors hopes that more people will experience the promise of electric vehicles and transition to electric mobility.
The progress of EV charging infrastructure in India has also been notable. Despite some challenges faced by EV owners, India’s EV charging infrastructure has come a long way. With approximately 6,000 charging stations in the country and growing rapidly. The charging network has expanded at a remarkable rate of 1500 per cent between fiscal years 2021 and 2023, indicating accelerated growth.
On average, Nexon EV owners currently drive around 6.3 million kilometres per month. This includes city commutes and outstation trips. This figure will increase in the future. Notably, the Nexon EV has contributed to 15 per cent of total Online sales. This is a commendable achievement considering that the Nexon ICE version is the highest-selling SUV in India. Tata Motors currently holds approximately 80 per cent of the 4W EV market share in India. With MG and Mahindra following in second and third place, respectively.
Looking ahead, Tata Motors plans to introduce many electrified versions. This includes Altroz, Punch, Curvv, Harrier, Safari, and Sierra in the future. Thus further expanding their electric vehicle portfolio and promoting sustainable mobility in India.
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