To make owning a Tata passenger car more accessible and flexible, Tata Motors announces its partnership with Sundaram Finance. With this, the customers will get various financial options and schemes aimed to lower their financial burden. One of the key offerings is the six-year loans on the Forever range of cars and UVs with 100 per cent financing with a minimal down payment. To help the country’s farmers, Tata Motors has introduced a new scheme called the ‘Kisan Car Scheme’. Using this, farmers can repay the loan amount once every six months, which coincides with their harvest. This is a great move, especially for aspiring farmers who wish to own a car.
There have been many losses in almost each and every industry segment due to Covid-19. And, the automotive industry is one of the primary victims. The sales were abysmally low during the Covid period, which has affected the revenues of the companies. But, the sales have picked up some momentum since the last two months, i.e. June and July 2021. And going into the festive season, the demand will grow even further.
Tata Motors has also been badly hit due to this. And in order to kick start the sales and generate the demand, it has come up with these financial offerings. This will encourage more customers to step into the showroom or, more so, log into the company’s website these days and explore the products. Bringing in the lower down payment and lower EMI bundle, Tata Motors is targeting the small business owners to make their car-owning much affordable.
Tata Motors is looking fully prepared to launch its project HBX onto the roads. As per rumours, the car will probably hit the market before the festive season starts. Recently, Tata Motors has launched the 2021 Tata Tiago NRG. This car is more like the crossover version of the Tiago with increased ground clearance, added features both on the exterior and interiors. Tata calls this the ‘Urban Tough Roader’, which can easily tackle rough and broken roads.