Mahindra & Mahindra (M&M) is an Indian multinational federation of companies that was founded in 1945. It is one of the largest and most admired companies in India, with a presence in various sectors such as farm equipment, utility vehicles, information technology, and financial services. The company employs around 260,000 people and operates in over 100 countries.
M&M is known for its leadership position in the farm equipment industry and is the world’s largest tractor company by volume. It also has a strong presence in sectors like renewable energy, agriculture, logistics, hospitality, and real estate.
In terms of automobiles, M&M is a well-known manufacturer and has been a leader in the pickup segment for the past 22 years. The company recently achieved a significant milestone by setting a new record for the highest delivery of its all-new Bolero MaXX Pik-Up vehicles in a single day across India. On May 31, 2023, M&M dealers delivered a total of 3,152 Bolero MaXX Pik-Up vehicles, earning a place in the coveted Asia and India Book of Records.
The Bolero MaXX Pik-Up range offers advanced features, powerful performance, high payload capacities, and improved mileage. It is designed to meet the evolving needs of customers and provides a productive and fatigue-free experience for drivers. The vehicles also come equipped with iMAXX telematics solution, which offers advanced connected technology for effective vehicle management and enhanced business profitability.
Over the years, M&M has sold more than two million Pik-Up units, establishing itself as a trusted brand in the pickup segment. The company’s vehicles are designed and built in India, catering to the country’s unique logistics needs and serving as an essential component of its last-mile logistics network.
M&M is committed to leading in Environmental, Social, and Governance (ESG) initiatives globally. The company aims to promote rural prosperity and enhance urban living, with a focus on driving positive change in the lives of communities and stakeholders.
Also Read: Since launch in 2000, Mahindra Bolero SUV sales stand at 1.4 million units