Hyundai Motor India Limited held a nationwide campaign ‘Hyundai Always Around’ on 17th November 2024. This campaign was held with the motive of enhancing ownership experience as well as engaging with prospective buyers.
This campaign was a one day event in which the existing Hyundai vehicle owners can got their vehicles serviced. Under this campaign, 18-point check-up was done on the vehicle which was a complimentary check up. Once this check up was done, the company technicians gave the vehicle owner feedback and advice on the upcoming service requirements which were particularly customized for the vehicle.
The Customers and prospective buyers were allowed to take test drives of various vehicles. Activities were also arranged wherein the customer got the chance to win 20% off on accessories. Various discounts such as Free Car wash and 50% off on wheel alignment and balancing, 20% off on PMS Labour billing, 30% off on interior and exterior cleaning were also given. Further, customers got scratch cards that gave them a chance to win up to INR 10,000 worth of accessories, however this was applicable on selected models only. Special offers for customers on downloading myHyundai App were also given.
Mr. Tarun Garg, Whole-time Director and COO of Hyundai Motor India Limited stated, ‘“At Hyundai Motor India Limited, customer centricity is a core value, and the ‘Hyundai Always Around’ campaign is an off-shoot of the same. This unique initiative aims to raise the bar of customer engagement higher by focusing on providing seamless experience, building trust, and fostering long-term relationships with our customers. It echoes our customer-centric approach, delivering unparalleled convenience and reinforcing our unmatched brand promise.”
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