Honda 2Wheelers India now has over 50 lakh customers in Gujarat. Since its entry into the Indian market in 2001, Honda 2Wheelers has seen steady growth in sales figures across various segments. In Gujarat, the Japanese motorcycle maker added 25 lakh customers in the first 15 years and added the next 25 lakh in just six years. This pretty much justifies the demand for Honda’s range of products. The manufacturing facility in Vithalapur, Ahmedabad, does help in serving the customers in Gujarat in a more efficient way. The top-selling product from Honda’s stable is the Activa and Shine.
The growth and demand for Honda’s range of products is a testimony to the customer’s love towards the brand. Honda Activa, which revolutionized the scooter segment in India, is also the top-selling scooter in Gujarat. Since 2001, the year Honda 2Wheelers entered the Indian market, the brand has constantly updated the technology. This helps to provide all the latest features for its customers.
The key innovations of the brand include the Combi-Brake System introduced in 2009, Honda Eco Technology (HET), enhanced Smart Power (eSP) technology, and more. Honda has also opened its exclusive premium showroom, Big Wing, in Ahmedabad. This will surely attract a lot of Honda fans to the showroom to witness the premium range of motorcycles in the 300 to 500 cc segment.
Along with providing a range of products for the people of Gujarat, Honda has also launched a host of CSR initiatives in the state. The company has empowered more than 2.6 lakh people via its rural education, women empowerment, and health care awareness program. Honda has also adopted five Skill Enhancement centres in different cities across the state. This includes Rajkot, Gandhinagar, Sarkhej, Ankleshwar, and Vadodara. Along with this, the company has also provided road safety awareness to over 87 thousand people in the state. As a brand, Honda wants to sell its products in the country and aims to influence society towards sustainable development via its awareness program.