Hero MotoCorp has released its August 2022 sales report. For the given period, the two-wheeler maker sold 4,62,608 units. Hero MotoCorp had sold 453,879 units in the corresponding month of the previous year, i.e. August 2021. To compare the month-over-month growth, Hero MotoCorp sold 445,580 units in July 2022. The company also expects the momentum to continue in the coming months on account of a combination of multiple factors. This includes healthy growth in the country’s GDP, a normal festive season after a gap of two years, a better monsoon resulting in a decent agricultural harvest and positive consumer sentiments.
Hero MotoCorp’s Customer-Centric Initiatives
Hero MotoCorp also launched multiple initiatives for customers, communities and enthusiasts in August. The company introduced the company’s two-wheeler resale platform, “Wheels of Trust”, which is a phygital channel. This will offer an integrated omnichannel (digital and on-ground) exchange ecosystem with an aim to strengthen its one-stop solution to exchange existing two-wheelers of any brand by providing the best resale value.
Hero MotoCorp also inaugurated its first-ever ‘Xpulse Xperience Centre’ in India. Hero MotoCorp has set it at the Big Rock Dirt Park on the outskirts of Bengaluru. The state-of-the-art Xpulse Xperience Centre is the perfect platform for off-road enthusiasts. The curated biking tracks and infrastructure will provide an unmatched off-road bike training experience to Xpulse 200 4V owners and enthusiasts. Hero MotoCorp also confirmed that it will soon re-open the bookings for the Xpulse 200 4V Rally Edition. However, it will be available only on Hero MotoCorp’s online sales platform – eSHOP, at a price of INR 1,52,100 (ex-showroom).
Hero MotoSports Team Rally strengthened its National Team’s rider line-up by adding three new young riders. This includes Tanika Shanbhag, who is the team’s first-ever lady rider, along with Karan Kumar and Arun T.
During the month, Hero MotoCorp also announced the launch of the much-awaited Harley Davidson Nightster motorcycle in India. The motorcycle starts at INR 14,99,000/- (Ex-Showroom Delhi).
Also Read: Hero MotoCorp opens XPulse Xperience Centre, XPulse 200 4V Rally Edition deliveries begin.