BYD (Build Your Dreams), the Chinese automotive giant known for its electric vehicles, is gearing up to introduce plug-in hybrid cars to the Indian market. This move comes as part of BYD’s strategic expansion in response to the growing demand for hybrid vehicles in India.
The Indian automotive market has seen a significant shift towards hybrid and electric vehicles over the past few years. With increasing environmental awareness and government incentives, consumers are more inclined towards sustainable mobility solutions. BYD, recognizing this trend, is conducting a feasibility study to evaluate the potential of its plug-in hybrid models in India.
Rajeev Chauhan, Head of Electric Passenger Vehicles (EPV) Business at BYD India, recently shared insights into the company’s plans. “The Indian market has been buzzing about hybrid vehicles for the past year and a half. If the acceptance level continues, we plan to introduce plug-in hybrid cars from our global portfolio in India, and we could see it being sold in India in the next two years,” Chauhan stated.
BYD’s plug-in hybrid technology is well-established globally, with a significant portion of its sales coming from these models. In the last calendar year, out of the 3 million units sold by BYD, around 1.7 million were plug-in hybrids. This success underscores the company’s expertise and readiness to cater to the Indian market.
While specific models have not been officially announced, industry experts speculate that BYD might introduce a midsize plug-in hybrid SUV to compete with upcoming models like the Tata Curvv.ev and the Hyundai Creta EV. This new offering is expected to be priced competitively, making it accessible to a broader range of consumers.
BYD’s current portfolio in India includes the Atto 3 electric SUV and the Seal sedan. The company is also set to launch the eMax 7 electric MPV next month, replacing the e6 MPV. The introduction of plug-in hybrids will further diversify BYD’s offerings and strengthen its position in the Indian market.
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