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Bookings re-open for MG Hector SUV, prices up by INR 40,000

Parichay Malvankar
Written by Parichay Malvankar

Morris Garages has announced that they are all set to re-open the bookings for the Hector SUV after the phenomenal initial response. MG Motor India will start accepting new bookings for the Hector SUV from September 29th, 2019 and these bookings will again be open for a limited time only. At the moment, Morris Garages has over 15,000 wait-listed customers who will get priority for the Hector in the booking list.

MG Motor India will bump up their production capacity for the Hector SUVĀ  beginning from November 2019 by adding a second shift along with increasing supply from local and global vendors. With this new shift added for production capacity, MG Motor India will also be effectively employing 500 direct payroll employees.

Potential customers can book the Hector SUV for INR 50,000 across all their showrooms and even online. However, now, the pricing of the Hector SUV has increased by a noticeable margin. Across the variants, the price has increased in the range of INR 30,000 – 40,000 and the MG Hector now costs between INR 12.48 lakh – INR 17.28 lakh ex-showroom. MG has revealed that the price bump is effectively in the tune of 2.5%. MG Motor India however have stated that those who booked the Hector initially will pay the price quoted during launch, and won’t have to shell out this incremental price.

Morris Garages launched the Hector SUV on June 27th, 2019 and garnered over 28,000 bookings in the first 6 weeks itself. Due to this demand, the brand had to stop accepting bookings as they were not prepared to produce more and meet the increasing demand. As of now, MG Motor India has a waiting period of around 3-4 months for the Hector depending on the engine, transmission, variant and colour choice.

MG Hector rivals the likes of Kia Seltos, Tata Harrier & Hyundai Creta. The Kia Seltos which was launched after the MG Hector gained from this temporary halt in bookings through customers who wanted a car as soon as they made up their mind.