BMW India has posted its sales report for the first half of 2022. The German automotive maker sold a total of 5,570 cars and 3,114 motorcycles between January – June 2022. BMW Group, which consists of BMW, MINI and BMW Motorrad, three achieved their highest H1 deliveries. This growth has come amidst the turbulence caused by various factors in the domestic and international markets.
The sales growth represents the enormously strong demand for BMW Group products in India’s luxury car and premium motorcycle segment. Taking inspiration from this, BMW mentioned that they ensure that vehicles arrive on time and deliver as planned. The demand is so high that BMW has sold out most of the models. The waiting period, too, is reaching new highs so is the number of orders in the book. BMW is taking all steps to maintain absolute transparency across the country on delivery timelines. Hence, this ensures a premium experience that is full of joy at each step.
BMW India’s largest contributor to sales included the locally produced Sports Activity Vehicle (SAV) range. Under this, we see the likes of BMW X1, BMW X3, BMW X4, BMW X5 and BMW X7. Exciting sedans like BMW 3 Series Gran Limousine and BMW 5 Series too are garnering significant sales in their respective segment.
MINI India also saw a growth of 50 per cent as compared to the same period last year. The most in-demand vehicle was the locally produced MINI Countryman. The hot hatch contributed towards a share of over 45 per cent in sales. The brand has also reopened bookings for the all-electric Mini Cooper SE in the Indian market.
BMW Motorrad too matched the overall sales growth with a rise of 56.7 per cent. The top sellers BMW G 310 R and BMW G 310 GS commanded a share of around 90 per cent. Other chief contributors also included the BMW F 850 GS / GSA, BMW R 1250 GS / GSA and BMW S 1000 RR.
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