Audi India has experienced a remarkable 88 per cent growth in retail sales, with 5,530 units sold during the first nine months of the calendar year. This impressive growth is attributed to successful product launches, including the e-tron siblings, Q3, Q3 Sportback, and various RS models.
SUV Sales On The Rise
In particular, Audi’s SUV range has seen an exceptional growth of 187 per cent. In contrast, the performance and lifestyle car segment, which includes the e-tron range, has also seen a substantial 42 per cent increase in sales during the same period. This is the trend across all car makers, not just Audi.
Audi India has achieved remarkable results by retailing 5,530 units, reflecting a robust 88 per cent growth. The SUV lineup has shown an extraordinary expansion of 187 per cent. As the festive season approaches, Audi anticipates that this positive trend will continue, driven by the sustained demand for the best-selling models, which include the A4, A6, Q3, Q3 Sportback, Q5, Q7, and Q8.
Audi India’s EV Sales
Furthermore, Audi India has expanded its electric vehicle (EV) portfolio with the recent launches of the Q8 e-tron and Q8 Sportback e-tron. This expansion positions Audi with the widest EV portfolio in its segment, and they are confident that the upcoming festive season will see strong demand for their electric range. This range includes India’s first EV supercars, the e-tron GT and RS e-tron GT.
Audi India’s Pre-Owned Car Business
Known as Audi Approved Plus, it has also witnessed significant growth, recording a 63 per cent increase in sales from January to September 2023. Currently operating with 25 facilities strategically located across major hubs in the country, this chain is set to expand further to 27 facilities by the year’s end, further enhancing Audi’s presence in the Indian market.
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