In recent months, the sales of EVs have reached new heights. With the increasing fuel prices clubbed with the environmental impact, customers can now look away from the traditional ICE options. With the demand, we have seen a host of new EV makers enter the market. And interestingly, almost all the major EV makers are reporting a positive sales trend. This momentum will continue to tide the industry in the months to come and help further strengthen this space.
One such brand is Ather Energy, which forayed into the market way back in 2016. Thus, this EV maker was one of the early entrants in the segment and leveraged the first-move strategy to its best. Ather Energy has been reporting promising sales. For July 2022, sales for the company were just shy of 2.5k units. Growth trends have now taken Ather Energy to breach its first 50,000 units production milestone. Given the rising growth in the recent 12-month period, Ather is able to reach the milestone in a quick time.
With the current trend in the sales of EVs, these numbers will further grow from here. With the rising sales, e2W sales are still a small fraction of total 2W sales. But these numbers will continue to improve as per demand estimates projected. With a renewed interest in electric vehicles, specifically led by e-scooters, the current marketplace is slowly building up trust.
In the initial days, there were a lot of questions asked regarding EVs. But things are in a much better condition now. The EV industry is revolving so are the customers. Hence, both are playing their parts in shaping the EV movement in India. With more customers joining the EV movement in the future, we expect more exciting innovations from this segment.
Also Read: Ather Energy opens new Experience Centre in Malad, Mumbai.