Benelli India announces the launch of its 39th exclusive dealership in Bilaspur, Chhattisgarh. Benelli is a part of Geely Auto Group which employs more than 50,000 personnel, operates 12 plants and has five global R&D centres in Coventry, Frankfurt, Hangzhou, Ningbo and Gothenburg. Benelli started back in 1911 and currently, it employs over 900 plus employees across its five design studio located in California, Barcelona, Gothenburg, Coventry and Shanghai.
The new showroom has come up in the plush locale at Magarpara Road, Agrasen Chowk. The showroom is under the dealership of ‘Aditya Bikes’. The motorcycles on display include the newly launched Grand Tourer TRK 502 and the Imperiale 400. Benelli confirmed that customers can book the TRK 502 for INR 10,000 and the Imperiale 400 for INR 6,000 either by directly visiting the showroom or booking via their online channel.
The latest generation of TRK 502 gets the liquid-cooled 500cc twin-cylinder motor matched to a 6-speed gearbox. With the performance output figure as 47.5 PS of power and 46 Nm of torque, the rider of the motorcycle can have a whole lot of fun. This touring motorcycle is available at an introductory price of INR 4,79,900 for the Metallic Grey colour whereas the Pure White and Benelli Red colour is available at INR 4,89,900 (ex-showroom) which also includes a 3-year unlimited warranty provided as standard. The retro-classic Imperiale 400 is also on sale which has a sticker price of INR 1.89 lakhs (ex-showroom). Benelli offers this motorcycle inspired by the Moto-Bi range of the 1950s in three paintworks, Red, Black and Silver. Benelli is also offering a low EMI option of INR 4,999 per month which will attract a lot more attention and thus boost the sales.
Benelli confirmed that it will add the following new motorcycles under its portfolio in the near future, Benelli TRK 502X: a 500cc Adventure Tourer, Benelli Leoncino 500: a 500cc Street Naked Scrambler, Benelli 302S: a 300cc Tourer, Benelli 302R: a 300cc Supersport, Benelli Leoncino 250: a 250cc Street Naked and Benelli TNT 600i which is a 600cc Street Naked motorcycle.