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Toyota records highest ever IMV (Innova+ Fortuner) sales in 2017

Parichay Malvankar
Written by Parichay Malvankar

Toyota Kirloskar has recorded a growth of 5% in the annual sales in 2017 as compared to 2016. The company has achieved the milestone of recording the highest ever IMV sales in 2017 (73000 units of Innova and 24000 units of Fortuner –Total IMV sales =97000) in India.  Innova and Fortuner ever since its launch in 2016 have shown a strong performance in the market in terms of steady growth in customer demand. The premium SUV Fortuner has been scaling heights with highest ever sales in India in 2017.

Although the segment is shrinking, All New Corolla Altis has seen a positive growth momentum and retains its strong customer demand.

The year 2017 was dynamic for the auto industry with series of disruptions from Demonetization to GST roll out.  Despite the challenges and a temporary slowdown, industry hit back with a steady growth in sales.  Toyota Kirloskar Motor domestic sales in the period Jan –Dec 2017 has grown by 5% compared to same period in 2016.

Camry Hybrid sales was negatively impacted with the steep rise in price post applicable tax as per GST framework. We hope that the New Year will bring in positive sentiments in the market for Hybrid.  Toyota will continue to have a strong focus on Camry Hybrid in the New Year as a part of its plan for electrification of vehicles. It will continue to be a significant part of Toyota product lineup. The current Camry Hybrid already meets the applicable tailpipe gaseous emission levels set for the Bharat Stage VI which are due to be introduced in 2020.

We at Toyota are optimistic about the coming year and with an enhanced focus on catering to changing customer requirements with the desired products, Toyota will hopefully sustain positive growth in domestic sales with more focus towards Innova, Fortuner and Corolla.  We hope customers will continue to appreciate Toyota products and retain their loyalty to the brand.

We wish everyone a very Happy New Year!

Toyota Kirloskar Motor sold a total of 10793 units in the domestic market in December 2017. The company exported 812 units of the Etios series this month thus clocking a total of 11,605 units.  In the month of December 2016, Toyota Kirloskar Motor sold a total of 12747 units in the domestic market. In addition, the company exported 1346 units of the Etios series.

About the author

Parichay Malvankar

Parichay Malvankar

Founder, owner and editor-in-chief of www.Shifting-Gears.com; a born gearhead, nothing apart from a set of wheels gets his pulse racing.