Volkswagen presents its concept car for the entry-level electric car segment. Initially planned to make it accessible by 2027, the German carmaker has moved the timeline ahead by two years. Under the ‘Accelerate’ strategy, Volkswagen will make sustainable mobility accessible for all by 2025. At the International Motor Show IAA MOBILITY 2021 in Munich, Volkswagen showcased how the family car would eventually look like. As of now, Volkswagen is calling the concept car by the name of ID. Life. This car will provide extreme usability alongside delivering sustainability. Volkswagen has mentioned that the brand will price ID. Life within the EUR 20,000 bracket.
More Than A Car
One of the key areas where Volkswagen is working is to improve the lifestyle the car will offer. The carmaker believes that cars in the future are way more than just going from point A to point B. Customers, especially the younger generation, are very particular about the features the car offers. The roof of the ID. Life made of air chamber textile helps in enhancing the open-air feeling. This also reduces the overall weight of the car.
Based on the Volkswagen Electric Drive Matrix (MEB) platform, ID. Life is a much smaller offering. And this is also the first car based on the MED platform to get a front-wheel powered drive. The electric motor rated at 172 kW can accelerate the car from 0 to 100 kmph in just 6.9 seconds. Meanwhile, the equipped 57 kWh high-voltage battery has a WLTP claimed mileage of 400 kilometres. Volkswagen is using natural and recycled materials for making crucial parts of the car. The clear coat on the bodywork, wood chips are done with a natural colouring agent. The air chamber textile for the roof is also made of 100 per cent recycled PET bottles.
To enhance the digital experience, ID. Life will get a host of connectivity and digital services. ID. Life also comes with a video game console and projector that extends from the dash panel when required. Thus customers can convert their ID. Life to a cinema or gaming lounge in no time. Both the front and rear seats get the flexibility of being completely folded, thus enabling a range of different possibilities for cinema seating. The car does not have any external mirrors. Multiple cameras and displays make up for this. Important driving features are all controlled via a touch panel.
Volkswagen’s Long Term Target
By 2030, the carmaker aims to increase the share of all-electric vehicles in Europe to at least 70 per cent and in North America and China by at least 50 per cent.