Volkswagen Passenger Cars India has now added the Virtus under its subscription model. Also, as a part of this, VW India extended its Omni-channel mobility offering that integrates the Subscription and Power Lease ownership model. With this offering, customers get hassle-free, flexible and affordable rental options. This subscription model is available on the Volkswagen Virtus and Taigun. Thus, giving customers multiple ownership options.
Growing Demand For Subscription Based Ownership
There is an increasing demand for dynamic ownership models, thanks to the ever-evolving population in the country. The new-gen customers are more inclined towards new options and flexibility. Thus this subscription-based ownership model does make sense. This approach also enables them to acquire a vehicle at affordable rates based on their usage. These Omni-channel mobility solutions are a great opportunity for potential customers, which include first-time buyers, corporates, entrepreneurs and likes. The German brand has always been at the forefront of offering innovative mobility solutions, and this new initiative speaks for itself. The subscription and leasing platform will offer aspirational customers the opportunity to experience VW India’s refreshed product portfolio in a hassle-free and convenient manner.
Benefits Under This Subscription Model
Through the subscription model, customers can get the Volkswagen Virtus with only one month of security deposit and an advance rental payment. Customers get a dynamic and flexible ownership experience with the ownership tenure ranging from 2 to 4 years. This ownership model also covers term insurance, scheduled service, and unscheduled repairs. Hence, ensuring full comfort and affordability for customers. The subscription model also allows an easy exit option, so there’s no resale risk. There are options of returning the car post usage or upgrading at the end of the term. This monthly subscription rental charge for the Virtus starts from INR 26,987 (ex-showroom Ahmedabad).
Another benefit under Power Lease is the provision of retaining the car post the tenure completion at just 20 per cent of the ex-showroom price. This offers a great value proposition, and the customer can also enjoy the benefit of the refinancing options available. In addition, VW is offering an affordable Service Value Pack so that the customers enjoy the car without worrying about recurring insurance renewals. The monthly Power Lease rentals of the new Volkswagen Virtus start from INR 29,991 (ex-showroom Ahmedabad).