In a strategic move to expand its customer base, Skoda Auto India has announced a significant revision in the pricing of its popular models, the Kushaq and Slavia. This initiative is part of the company’s ongoing efforts to make its brand more accessible to a broader audience.
The revised pricing sees the range now starting at an attractive INR 10.69 lakh, making it a compelling choice for car buyers. This new pricing structure is available for a limited period and applies to all engine and transmission options of the Kushaq and select variants of the Slavia.
Petr Janeba, Brand Director at Skoda Auto India, expressed the company’s long-standing commitment to the Indian market, stating, “We have been in India for nearly a quarter of a century, and our commitment to this market is absolute. We are constantly seeking ways to offer more in terms of product quality and related services.”
New Variants
The rebranding of variants from Active, Ambition, and Style to Classic, Signature, and Prestige reflects Skoda’s dedication to making the brand more accessible. The Kushaq lineup is further enhanced with the addition of Onyx and Monte Carlo variants. Customers can expect savings of up to 10% depending on their choice of model, variant, engine, and transmission. The most significant savings are on the premium Kushaq Monte Carlo variant.
Skoda Auto India has also made safety a top priority by standardizing six airbags across all variants. Both the Kushaq and Slavia have earned a full 5-star rating for adult and child safety under Global NCAP tests.
In addition to competitive pricing, Skoda offers tailor-made options that cater to individual customer preferences. These include exchange & corporate bonus options, special finance & insurance schemes through banking partners, extended warranty, and various service and maintenance packages.
This pricing overhaul precedes the launch of an all-new compact SUV slated for early 2025.
Also Read: Škoda Kushaq Onyx launched with automatic transmission