Key highlights
- Norton V4 premium superbike India launch by 2025 end
- Powered by a 1,200cc V4 engine, 185 bhp power
- Two Norton bikes to be launched in India by 2025 end
Norton Motorcycles is all set to debut in the Indian market by the end of this year. Ahead of its domestic unveiling, an online report has surfaced, claiming that the V4 SV will be the first product to launch in India.
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Norton V4 launch before 2025 end?
As published recently in an online report by Autocar India, the British premium motorcycle manufacturer, Norton, is going to launch its first two products in India by the end of this year.
The report states that the company is working on a model which is internally codenamed B110, a V4-engine motorcycle, which will be the flagship product.
Now, we know that the V4 SV and V4 CR are the two ultra-premium models of the company. In fact, the V4 CR semi-naked bike was showcased at the Bharat Mobility Expo earlier this year.
By the term ‘flagship’, we can safely assume that it is the V4 SV, which is most likely going to be introduced. If so, then the TVS-owned brand will follow what we call as ‘Top-Down’ product strategy.
Not long ago, Norton’s plan of introducing two affordable bikes between 400- 650cc in India was revealed. However, to establish itself among the Indian consumers, a premium product launch is likely to be a good choice.
As far as the V4 SV is concerned, it will most likely be sold as a CBU model. It being an ultra-premium offering, the pricing will be easily north of Rs 40 lakh.
Our verdict
The Norton V4 SV and CR motorcycles are a piece of art among the motorcycling community. Their superb build quality, precision engineering, and raspy performance are appreciated by enthusiasts worldwide. With the V4 range launching in India soon, Norton will set its future path.