Key highlights
- Yamaha 300cc motorcycles to launch in India
- Company not interested in making small 150-200cc bikes
- New products being internally finalised for India
Japanese two-wheeler manufacturer Yamaha has revealed its future roadmap for the Indian market. The company has decided to steer away from the mass segment. Read the complete details below.
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Yamaha 300cc motorcycles coming soon, what to expect?
In a recent interaction with the media, Ravinder Singh, senior vice president, sales and marketing of Yamaha India, has revealed that the company will steer away from the 150-200cc motorcycle segment and rather focus on the premium segment in India.
The official also clarified that it is targeting the 125cc segment only for the scooters, while for the motorcycles, the premium segment above 250cc seems reasonable. Even in the 150cc segment, Yamaha is intent on not expanding any further as its R15 has been holding strong for years.
The official also revealed that the company is already internally working on finalising the upcoming bikes, which will be positioned in the entry-level premium motorcycle segment, likely including the 250-300cc segment.
Earlier this year at the Bharat Mobility Expo 2025, Yamaha showcased one of its popular dual-sport motorcycles, the Lander 250. It garnered a lot of customer queries and interest, which also made it clear that the Indian buyers are interested in the bigger bikes of the brand.
So, will Yamaha launch its existing global products, or will it specifically develop a new range of middle-weight bikes for India? Well, the answer lies with time as the brand works on its expansion plans for India.
Our verdict
Yamaha has been known for its enthusiastic products and high-performance motorcycles for years. However, with time, the brand has now realised that it’s better to stay away from the crowded mass segment, and rather focus on its prime customers who are often left starving for good Japanese motorcycles.