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Mercedes-Benz opens up 67th dealership

Mercedes-Benz opens up 67th dealership
Written by Parichay Malvankar

Expanding its network in India, Mercedes-Benz has opened up a new showroom in India. Named as Smart Hoops, this is the 67th dealership for the German automotive giant and is located in Kanpur. With this, Mercedes-Benz has now increased its touch points to a total of 37 cities.

Smart Hoops, Kanpur, was built in a total time of 11 months and accounted for a total investment of Rs. 2.5 crore. It is spread over 4,000 sq.ft. and can have 5 cars on display. The showroom also sports a customer lounge with cafe Mercedes and a video wall. This new dealership is the 3rd Mercedes-Benz facility in Uttar Pradesh.

The first new car which will debut in this new facility will be the upcoming next-generation C-Class which will go on sale on November 25th, 2014. This is the 8th dealership which Mercedes-Benz has inaugurated in 2014 and is looking at opening up one dealership each in Thane and Northwest Mumbai in Maharashtra.