Mahindra and Mahindra have announced their price hike effective from April 14th 2022. With this, prices for its range of vehicles will become dearer by 2.5 per cent. This results in the ex-showroom price rise of INR 10,000 to INR 63,000 depending on the particular model and trim. The company mentioned that they have updated the price to offset the increase in prices of essential input commodities. This includes steel, aluminium, palladium, etc. Furthermore, the company is also working with its sales and dealer network to communicate the new prices to their customers appropriately.
Mahindra’s SUV Range Gets A New Identity
With the launch of XUV700, the most striking change was the Mahindra logo. This is the very first car that showcased the company’s new brand image, especially for the SUV portfolio. With the growing demand for SUVs in the market, Mahindra is a top choice amongst the customers. Blockbuster launches like the Thar and XUV700 have completely changed the fortune of the company. Furthermore, we are aware that Mahindra will soon launch the much-awaited new Scorpio. With this, Mahindra will expand its range of offerings and provide a wide range of options to choose from.
Mahindra’s Plans For The Electric Segment
There’s no secret that the demand for electric vehicles is rising significantly. In the four-wheeler segment, we did see a glimpse of what is about to come in the future with the sales growth of the Tata Nexon EV. Mahindra recently teased its upcoming Born Electric Vision. In this, we see three vehicles with a very striking and eccentric headlight setup.
Similarly, in another teaser, we see a comparable design for the taillamps as well. All the three vehicles are of the SUV body type, no surprises here. As it stands, we understand these three vehicles are likely to be a coupe SUV, a mid-size SUV and a full-size SUV. Mahindra has announced that its Born Electric range will make its debut in July 2022.
Also Read: Mahindra teases upcoming electric cars again.
