Isuzu Motors extends its dealerships network by adding a new showroom in Surat, Gujarat. But, this is not a regular Isuzu showroom. Named ‘Torque Isuzu’, this is a lifestyle showroom that aims to promote the adventure lifestyle associated with the Isuzu brand. Built-in a cafe-like setting, this showroom is the perfect one-stop place where customers can experience and learn more about the Isuzu lineup of products. The showroom draws its inspiration from the carmaker’s dealership located in South Mumbai, which has India’s leading speciality coffee company Blue Tokai Coffee Roasters, in the showroom’s cafe.
Details About The Showroom
Torque Isuzu, Surat, spread across a total area of 4,500 sq. ft. and located on Dumas Road, aims to attract a wide range of audiences. In addition to this, Isuzu has also opened its full-fledged service centre on Veshu Abhwa Road to support its customers. This facility covers a total of 14,400 sq. ft. and is equipped with all the modern tools.
A total of 8 service bays will enable more cars to be serviced simultaneously, thus reducing the overall waiting period for customers. With Surat, Isuzu now has a total of eight sales and service touchpoints in Gujarat. The other seven touchpoints are operational in Ahmedabad, Mehsana, Bhuj, Rajkot, Gandhidham and Vadodara. Overall in India, Isuzu has its touchpoints in 52 locations.
Isuzu’s Current Lineup Of Products
After the BS-6 fuel emission norms, the current lineup of products of Isuzu includes Isuzu D-Max V-Cross, the all-new Hi-Lander, mu-X 7-seater SUV in the personal vehicle segment and variants of Isuzu D-Max V-Cross pick-ups in the form of the S-Cab and Regular Cab, for the commercial segment. Particularly D-Max V Cross is the most popular model, especially in India’s offroading and lifestyle segment. In the commercial segment, the S-Cab and Regular Cab make up for the maximum of the sales. One of the key USPs of Isuzu’s range of products is their reliability and value for money proposition.
- 2021 Isuzu MU-X SUV launched in India at INR 33.23 lakh.
- 2021 BS6 Isuzu D-Max V-Cross & Hi-Lander launched in India.