Hyundai Motor India, the country’s largest exporter and the second-largest car manufacturer, contributed Rs. 2 crore to the Prime Minister’s National Relief Fund to support rescue, relief and rehabilitation operations for the people affected by the natural calamities in various parts of the country.
The contribution is intended to provide rehabilitation for people who were affected by the flood and for restoration of areas that were distraught by the floods and landslides in various states.
Such CSR activities go a long way in building a brand and a positive image in the minds of customers.
Hyundai Motor India Limited (HMIL) is a wholly owned subsidiary of Hyundai Motor Company (HMC). HMIL is the largest passenger car exporter and the second largest car manufacturer in India. It currently has ten car models across segments – Eon, Santro, i10, Grand i10, i20,Xcent, Verna, Elantra, Sonata and Santa Fe.