Audi will launch the e-Tron and e-Tron Sportback on July 22 for the Indian market. Both the products will mark Audi’s entry into the EV space in the country. In the recent few years, we are witnessing a significant shift of focus towards e-mobility. Following the global trend, electric vehicle sales are finally picking up pace.
Supported by the Indian Government and some State Governments, customers find these pollution-less vehicles a much better alternative to conventional fossil fuel-powered vehicles. Even in the luxury car market, this trend is quite evident. Many car manufacturers have also mentioned that they aim to become fully electric vehicle manufacturers in a few years.
Audi E-Tron and E-Tron Sportback In Details
Customers will find both the e-Tron and e-Tron Sportback follow the typical Audi design language. The large front grille neatly integrates the sharply-cut LED headlights. The Sportback model houses the sloping roofline, thus giving it the ‘Sportback’ look. In the rear, both models get a full-width light bar that connects the LED tail lamps. Audi uses its latest design concept on the inside, and thus, the dual ‘MMI touch’ system takes centre stage. This means customers will get an 8.8-inch touch display for climate control and other functions. Meanwhile, the car will use the 10.1-inch touchscreen for entertainment purposes. Audi’s highly acclaimed ‘Virtual Cockpit’ is also on offer.
In the global market, the e-Tron gets a host of different powertrain options. The entry-level 50 Quattro gets a 71.2 kWh battery pack, delivering 312 HP of power and 540 Nm of torque. The 55 Quattro trim can produce 360 HP and 560 Nm, and with the boost mode, these figures get revamped to 408 HP and 664 Nm. The most potent trim is the e-Tron S, producing 435 HP, 808 Nm in the standard model. And in the boost mode, the car’s performance figure is increased to 503 HP and 973 Nm, quite remarkable. The driving range varies from 282 km to 441 km, depending upon the variant.
Price And Rivals
Once launched, the twin e-Tron will go head to head with the Mercedes EQC and Jaguar I-Pace. And thus, the pricing will also be close to these rivals, around INR 1.20 crore (ex-showroom).
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