Apart from increasing production capacity to meet local and global demand, Royal Enfield is also planning to increase its dealer network in India by a huge margin by end of 2015.
Currently, Royal Enfield has 300 outlets (early-2014 figure) and is looking at opening 500 dealerships by the end of 2015.
Royal Enfield has registered growth in sales by 76% in the January – September ’14 period compared to the previous year. The company expects to close the calendar year with total sales (domestic + export) crossing 3 lakh units, which stood at 1.78 lakh units in 2013.
Current Royal Enfield line-up includes:
- Bullet 500
- Bullet Electra
- Bullet 350
- Classic Desert Storm
- Classic Chrome
- Classic Battle Green
- Classic 500
- Classic 350
- Thunderbird 500
- Thunderbird 350
- Continental GT
Source – TheHindu