Tata Motors has commenced production on the all-new Tata Safari at the brand’s production facility in Pune, Maharashtra. In a flag-off ceremony, the first unit of the 2021 Tata Safari rolled-off the production line. With the new Safari making its way towards Tata Dealerships all over the country the brand has also formally revealed the SUV in pictures and also announced the launch of a new Tata Safari Imaginator suite, that comes equipped with Augmented Reality (AR) technology enabling the customers and aficionados to explore and interact with the iconic SUV from the comfort of their home.
The 2021 Tata Safari features the brand’s Impact 2.0 design philosophy that made its debut on the Tata Harrier SUV. The Safari features imposing proportions with a large tri-arrow chrome-accented radiator design, an X-shape front fascia, unique light signatures that sit flush with the bonnet shutline, bumper-mounted headlamps cluster with integrated fog lights, silver skid plates, black cladding on the lower bumper and around the flared wheel arches giving the SUV butch and muscular looks, black door claddings, chrome-accented handlebars, a prominent shoulder line, large dual-tone alloy wheels etc.
In terms of design, the 2021 Safari looks pretty much like the Tata Harrier but the SUV can be easily differentiated by its stepped-up roof, Safari badged roof rails finished in black and silver, an imposing tailgate with premium finish LED lamps with unique light signatures, a tailgate integrated roof spoiler, a shark-fin antenna, black bumper with diffuser effect, silver bumper applique, etc.
On the inside, the Tata Safari features an Oyster White interior theme coupled with Ash Wood dashboard, plush materials, signature Tri-Arrow motif and uncluttered equipment. The Tata Safari is expected to come with connected features, a large touchscreen infotainment system, digital instrumentation and 6/7 seat capacity.
The Tata Safari is built on the proven OMEGARC, architecture derived from the Land Rover D8 platform, setting gold standard benchmarks in the SUV world. The brand has also revealed that the platform has the capability to adapt a four-wheel-drivetrain as well as electrification, for the future.