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Volvo reports double-digit sales growth of 15.5% in August 2017

Parichay Malvankar
Written by Parichay Malvankar

Volvo Cars, the premium car maker, is heading for another record year in retail sales after posting a double digit global sales growth of 15.5 per cent in August compared to the same period last year.

Total sales for the January to August period amounted to 359,798 cars, up 8.7 per cent compared to the year before. Volvo sold a record 534,332 cars in 2016 and is confident it will report a new, fourth consecutive sales record this year.

Global retail sales in August reached 37,879 cars, up from 32,800 cars the same month last year. The strong increase was mainly driven by demand for the company’s new 90 series cars, while the first generation XC60 remains the best-selling model.

In China, Volvo’s largest market, sales grew by a strong 25.9 per cent to 9,616 cars. This helped the Asia Pacific region record the strongest sales growth of all main regions in August, with an increase of 20.2 percent to 12,586 cars. The locally-produced XC60, S60L and S90 models continued to be the main growth drivers.

The EMEA region also recorded double-digit sales growth of 18.9 per cent to 15,637 cars sold in August, as the region continued to see strong demand for the new V90 and XC90 as well as the XC60. Double-digit increases in key markets such as Sweden and Germany drove the result, while markets such as Italy, France, Norway and Spain also showed good performances.

The Americas region returned to growth in August, reporting a sales increase of 5 per cent to 9,486 cars, of which 7,994 in the United States. The most popular model in the region is the XC90, followed closely by the first-generation XC60.

Retail sales status (deliveries to end customers) for Volvo Car Group is as follows:

  August January – August
  2016 2017 Change 2016 2017 Change
Region EMEA 13148 15637 18.9% 189700 203183 7.1%
Sweden 3254 4853 49.1% 43955 48360 10.0%
Region Asia-Pacific 10472 12586 20.2% 77099 95509 23.9%
China 7637 9616 25.9% 54496 70797 29.9%
Region Americas 9035 9486 5.0% 62306 59043 -5.2%
USA 7681 7994 4.1% 52919 49063 -7.3%
Other 145 170 17.2% 1967 2063 4.9%
TOTAL 32800 37 879 15.5% 331072 359798 8.7%

Globally, the Volvo XC60 was the best-selling model in August with 11,743 cars sold (2016: 9,942), followed by the XC90 with 5,926 cars sold (6,677). The Volvo V40/V40 Cross Country was third with 4,932 sold cars (4,944). Sales figures by model can be found in the Sales Volumes section of the Global Newsroom.

About the author

Parichay Malvankar

Parichay Malvankar

Founder, owner and editor-in-chief of; a born gearhead, nothing apart from a set of wheels gets his pulse racing.