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Bajaj thinks Husqvarna bikes will do better than KTM in India

Parichay Malvankar
Written by Parichay Malvankar

Bajaj Auto has already revealed that they will retail Husqvarna motorcycles in India, and will also produce them here in our country from 2018 onwards. Much like the deal with KTM, Husqvarna bikes will also be Made-in-India and exported worldwide. Now, officials at Bajaj believe that the Husqvarna brand would eventually become more successful than KTM in our market.

Founded in 1903, Husqvarna is the 2nd oldest motorcycle brand in the world and is now a part of KTM since 2013. In India, Bajaj Auto will introduce the Husqvarna Vitpilen 401 & Svartpilen 401 motorcycles. Bajaj Auto will then increase the combined production of both Husqvarna & KTM bikes in India to 2,00,000 units in the coming years.

Bajaj Auto will retail Husqvarna bikes either with the current KTM outlets, or may be even setup a new dealership channel. But details on sales & distribution is currently unavailable.

The Husqvarna Vitpilen & Svartpilen 401 models will run on engines shared by KTM, the Duke 390 & RC 390 series. However, the engines will be tuned differently to suit the Husqvarna nature. Styling on these bikes is completely different to KTM, and should appeal to a completely new audience.

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